A report from china claims that Lenovo will use ‘Moto’ brand on all its future mobile phones to be manufactured by Lenovo. On the other hand PC and Laptops will used to carry ‘Lenovo’ brand name.
The company will no longer sell Lenovo branded smart phones in future. The decision to brand Lenovo phones ‘Moto’ came in light of poor performance of Lenovo branded smart phones in market. The company is expecting that change in brand name will boost sales of its smart phones in world.
Yang Yuanqing, Lenovo CEO , said that even if smartphones’ sales was very slow, the company’s main business is still the Lenovo PCs and laptops businesses, which makes up about 70% of Lenovo revenue each year.